Ad Blade is a content-style ad platform that advertisers can use to deploy their content to specific target audiences across the web. They’ve got a variety of big name publishers on their network, including Fox News, ABC, Yahoo, and 1,000 others. They’re vigilant about screening which websites they allow onto the platform, which means that you won’t have a bad ad placement on a site that you don’t want to be associated with.
Starter Story is a platform that features entrepreneurs and shares the stories behind their business. In each interview, founders talk about how they got started, how they grew, and how they run their business today. The stories are inspiring and also provide specific advice and insight into starting a business. Starter Story has over 100k monthly readers, and sharing your story is a great way to get the word out for your business!
This recommendation all comes down to user intent. The Search Network and the Display Network approach users in two completely different mindsets. When users visit Google.com (or some of the search partners, like Ask.com), they are actively looking for an answer or a service. Typing keywords into a search engine is a clear indication of user intent.
Most work from home online businesses are some sort of affiliate program and if you plan to be a team leader and help those on your team become team leaders then you need to know the program you are promoting. I like to use the one hour rule. That is at least one hour every day you should log into the affiliate center members only area and read and study the training material that is there as a member benefit to help you succeed. If you have more time to devote to learning all that there is to know about this program great do it, just remember to take action and put into play what you learn.
Still hanging in there toward the top of the business listing ranks is Yahoo Local. Running third behind Google and Bing, you can still get a free basic listing and are allowed some very affordable premium listing options when you are ready to expand your reach or have the budget to handle it. Though not a search engine giant like it used to be, Yahoo Local is still a sold listing directory.
Let’s get competitive! Wikibuy—an online shopping assistant that automatically hunts for the best deals available to you—hit me with this wonderful little display ad while I was perusing the news. The key to its strength? Simplicity. That right there is a dead-simple ad with a dead-simple value proposition: Stuff is cheaper when you buy it from us. The copy is minimal, yet it jumps off the screen. The brand name is there, but it takes a back-seat to the value prop. Those of you in highly competitive markets should take notes!
Much like our friends at Ridge, Apple goes with the trusty side-by-side approach and communicates a clear, powerful message: Our credit card comes with no fees. Every other credit card comes with a lot of fees. This is a particularly strong ad because, as we saw with the Liberty University example, it makes a point to address a common pain point for those in the market for a credit card (i.e., having to deal with inexplicable fees).
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