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Currently, Facebook is expanding the test of search ads. According to Marketing Land, more and more marketers are now seeing the option for “Search” among the choices where they want to see their Facebook ads to run. However, Facebook itself says that they are still testing whether this new ad placement will benefit both the users and businesses. So as of now, this option is only accessible to a few, selected advertisers in the industry of e-commerce, auto and retail.
Programmatic Advertising Basics Explained in Under 4 Minutes

So the numbers will look something like this if 1 refersSo the numbers will look something like this if 1 refers 1 every month:1 every month:  Month 3: you refer 1 + your 3 refer 1 each = 7Month 3: you refer 1 + your 3 refer 1 each = 7  Month 4: you refer 1 + your 7 refer 1 each = 15Month 4: you refer 1 + your 7 refer 1 each = 15  Month 5 you refer 1 + your 15 refer 1 each = 31Month 5 you refer 1 + your 15 refer 1 each = 31  Month 6 you refer 1 + your 31 refer 1 each = 63Month 6 you refer 1 + your 31 refer 1 each = 63  Month 7 you refer 1 + your 63 refer 1 each = 127Month 7 you refer 1 + your 63 refer 1 each = 127  Month 8 you refer 1 + your 125 refer 1 each = 255Month 8 you refer 1 + your 125 refer 1 each = 255  Month 9 you refer 1 + your 255 refer 1 each = 511Month 9 you refer 1 + your 255 refer 1 each = 511  Month 10 you refer 1 + your 511 refer 1 each = 1,023Month 10 you refer 1 + your 511 refer 1 each = 1,023  Month 11 you refer 1 = your 1,023 refer 1 each = 2,047Month 11 you refer 1 = your 1,023 refer 1 each = 2,047  Month 12 you refer 1 = your 2,047 refer 1 each = 4,095Month 12 you refer 1 = your 2,047 refer 1 each = 4,095
You don’t need a degree in graphic design to see why this Capital One ad works so well: It’s designed to make 5X leap off the screen. Like the team at Bridgewater State, the folks who put this winner together understand that clicks aren’t everything. Even if you don’t click that “Learn More” button—credit to them for using a low-pressure CTA, as opposed to something aggressive like “Sign Up Today”—you’ll remember that Capital One offers a savings rate 5X higher than the national average.	

If you’re looking to grow your physical or online business and increase your presence or perhaps to just make some money online, you will need to make use of some sort of advertising to accomplish your objective. Even if you don’t have a large advertising budget, or any cash available for advertising, you can still make your presence felt on the web making use of free advertising and listings.
One finally went back to a full-time job because "my upline seemed to frown on it when I was more interested in retailing the products than building my downline," and the other one has moved on to other things because "the sales really slowed down" -- the people who bought the product from him were all thrilled with it, but he just couldn't convert them to distributors, and in MLM, recruiting is the name of the game.
Video Content — Video content on social media is heating up. This is due in large part to the increased engagement video posts garner. Facebook posts receive 25% more engagement when they contain a video, and Instagram videos and IGTV receive two times the engagement of Instagram photos. While videos are naturally more costly to produce than picture and text content, existing video content can be repurposed to share on social media.	

This kind of team is essentially worthless. It’s frustrating for everyone. They have invested in the business, and now they feel abandoned and their sponsors feel frustrated about having a non-producing team. Whether they are on the receiving end of this (as a recruit who hasn’t received in-depth training) or a leader who is not supporting the team, it’s a lose-lose proposition.	

To be blunt, it’s easy to waste a large percentage of your advertising budget in Google Ads (aka Google AdWords). Google has designed the Google Ads platform with advertising professionals and analysts in mind and therefore choosing the correct setup for your campaign’s goals is often tricky. That is to say, one seemingly innocuous setting can throw off an entire campaign.
The images capture attention but don’t take away from the message of the ad – remember KISS? The effect that the images in these ads have is that they make you curious to learn more about the product. Wistia does this purposefully – they have simple display ads that pique your interest which then take you to landing pages with lots more information:
Joe Martinez is the Director of Client Strategy for Clix Marketing. His focus on marketing psychology and user experience helps his clients achieve record growths and lifetime customers. While he is hands-on in all aspects of PPC, his true passions lie in Display, Remarketing, and YouTube. He regularly speaks at conferences such as SMX Advanced, SMX West, SMX East, HeroConf, Confluence Conference, and Digital Olympus. He was also named a Top 25 Influential PPC Expert by PPC Hero in 2017 and 2018.
And are you ready and willing to take your business to a whole new level of success you've always dreamed of having? Are you ready to see potentially between 5 to 12 new members join your downline each week? If you are, then you know what to do. It's a no-brainer. Don't put this off any longer. Do it right now...immediately, before the competition finds out, and while it's fresh on your mind. Join Now
Still relatively unknown to most people, Stumbleupon is a neat social service people use to discover (stumble on) new websites they never knew existed, related to their interests.  It's simple to use, create a profile, select your interests and start stumbling!  Stumbleupon has an advertising platform called Paid Discovery where you pay between .05 cents and .25 cents for every person that stumbles on your site.  You can select the interests you want your website to be included in and pay according to how targeted you want your stumbles to be.  There are no advertisements here, the website page you select becomes your ad for visitors.  They also have a traditional advertising platform with paid placement opportunities.
Reddit is a social news aggregation site that is a little different than typical social media sites. Essentially, links, posts or images are submitted by users and then rated by other users on the site. Content that gain the most up-votes moves toward the top of the Reddit list in the various categories giving them a greater level of exposure. This has become number 3 on the world’s most visited websites with more than 500 million monthly visitors.
It’s one of the only ad networks that lets you target viewers by their role in an organization, and they have the best data on job titles, company size, industry, and more. This makes it much easier to build an audience that represents potential customers. Even better, they report back to you about how your ads are performing on all of those same metrics, even if you aren’t targeting on them.
Keyword targeting is a great way to introduce your business to relevant audiences. If you’d like to give it a try but you’re unsure of where to start, we recommend using your top-performing search keywords at the outset. The definition of “top-performing” is up to you, of course, but if there’s a handful of keywords that tend to drive low-cost clicks or conversions on the search network, why not give them a shot on the display network?
The effectiveness of this Disney+ banner ad can be summed up with a single word: exclusivity. More than anything, this ad serves as a reminder that Disney+ has content you can’t (legally) get anywhere else. No matter what you’re advertising, exclusivity is a heck of a sales pitch. If you have something that none of your competitors can replicate, make it known to the world.
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Free Video Downline Builder Marketing System Training

Celtra is cloud-based software for automating creative production. In Celtra, creative and marketing teams design, approve, and deliver digital creative across the ever-growing number of products, campaigns, variants, and markets. Turn to cloud-based collaboration to move faster than ever with the same resources. With Celtra, you’ll multiply your creative volume, cut costs, and out-market the competition.
Mobile Prominence — In May 2015, Google reported that more searches are performed on mobile devices than PCs in the US. As more and more users turn to their phones and tablets to search, companies are seeing more mobile clicks. As such, advertisers should take a mobile-first approach and take appropriate measures to optimize their PPC ads accordingly. Making sure landing pages are fast, simple, and to the point will be key to getting the most out of your paid search advertising.

For example, if I visit a lot of test preparation and tutoring related websites,  over time Google learns that I’m interested in this topic and will place me into the audience group called “Test Preparation & Tutoring.”  That allows advertisers to then target prospects who based on their browsing history appear to be a good fit for their products or services.


Paid search advertising is a very attractive option for marketers because of conversion tracking and detailed data analytics. You can get detailed information about where your leads and customers originate from, like their location, type of device, and page viewed. These details can help you adjust your campaigns and marketing strategy to increase the ROI of paid search ads and other channels.
Hey Jeoff, Adwords can be a goldmine or a money pit, depends on how the account is set up and how much experience you have with it. If you’re not familiar on best practices when it comes to Adwords, it’s best to have a professional set it up for you. It’s always good to set a low monthly cap if you do it yourself so you can see where you need to make changes without it getting too expensive.
One of the good things about Oodle is its compatibility with social media websites. You can link your Oodle account to your Facebook page to instantly update your status whenever you have new ads for items or services. The website’s look is simple and very clean, and it doesn’t look cluttered. This makes Oodle very easy to navigate and easy to use.
How to Build a Dangerously Effective Sales Funnel

Twitter ads come in a number of forms. The simplest is the Promoted Tweet. These are just like your brand’s normal tweets with one big difference: they can be seen even by people who do not yet follow your brand. Like regular tweets, they can be retweeted, liked and replied to. These offer a great chance to start a conversation with potential buyers.
Now more than ever, consumers are interacting with an ever-expanding set of media on any number of devices. According to Nielsen’s 2014 report on The Digital Consumer, Americans own four digital devices on average and spend an average of 60 hours a week consuming content on them. On top of this, desktop usage has continued to grow, with ComScore reporting and increase of 37% in 2014. As consumers’ media consumption habits become increasingly more liquid: flowing from device to device, from short- to longform video, and from social media to news articles, it is becoming more and more difficult to track down where audiences are at any given time. Whether they are browsing the web on desktops, watching the new episode of The Walking Dead on tablets, or checking Instagram on their phones, it is important for advertisers to have their campaigns reach their audiences anytime and anywhere.
Best Online Advertising Platforms - Ad Dollars On the Move
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